According to Brand Finance , a leading brand valuation consultancy, Samsung’s brand value rose, but its ranking dropped . Based on the provided information, Apple is the most valuable brand out there. Let’s talk more about the report.
Apple tops global brand rankings, while Samsung slipped to 8th place
If you take a look at the list below, you’ll see the top 10 most valuable brands according to the company. Apple was first last year, and it retains that position this year. Its value did rise, as you can see, and that goes for every company on the list.
NVIDIA climbed the most
Below that number 4 spot, changes occurred. NVIDIA was 9th last year, and is now 5th. TikTok was 7th, and now the company has taken 6th place. Walmart dropped from 5th to 7th place, while Samsung dropped from 6th to 8th place.
The last two places on the list are taken by Facebook and the State Grid Corporation of China. Facebook dropped from 8th place to 9th place, while the State Grid Corporation of China stayed put at 10th place.
It is worth noting that Samsung Group, which is mentioned on the list, contains all of the company’s business divisions. That includes Samsung Electronics, Samsung Mobile, Samsung SDI, Samsung Engineering, Samsung Securities, Samsung Biologics, and others.
Only Microsoft gained over $100 million in brand value, according to Brand Finance
Microsoft gained over $100 million in brand value. It is the only company that managed to achieve that, from this list, even though NVIDIA is now far from it, either. Other companies increased their brand value less than that, but all of them gained value.
